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Hispanic Marketing News & Views

Please take a look at these articles that we hope and trust will aid you in your efforts to serve the Hispanic consumer

  • Hispanic Marketing: A Critical Market Segment: Advertising & Marketing Review

  • The Hispanic Fact Pack: Advertising Age

  • Hispanic Marketing Trends: 2009 and Beyond: November, 2008 By Felipe Korzenny, Ph.D.

  • A Consumer Insight Is an Insight, Whether It's Hispanic or Not:  Advertising Age

  • The Problem With 'Hispanic Insights': Advertising Age

  • Chief Hispanic Marketing Officer Is there such a thing? No, the following execs are filling that role.

Hispanic Marketing News & Views

  
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